Good Copy, Bad Copy — Doris and Bertie Ltd

Write like you speak!

Connect with your reader by writing to them directly. Here are my 7 tips on how to be a more engaging writer.

How to writeClare LynchJanuary 20, 2022writing Comments

"On The Contrary" or "In Contrast"?

Do you misuse “on the contrary” and “in contrast”?

Confused wordsClare LynchJanuary 6, 2022confusing, words Comment

Compliment or complement?

“Compliment” with an “i” or “complement” with an “e”. Which should you use, and when?

Confused wordsClare LynchDecember 16, 2021wordsComment

How to add warmth to your words

Use power pronouns to add warmth to your writing!

How to writeClare LynchDecember 2, 2021tone of voiceComment

How to write quickly

Probably the number one question people ask us is - how can I write more quickly and efficiently?

How to writeClare LynchNovember 18, 2021writingComment

5 ways to put a little rhythm in your writing

There are many ways to put a little rhythm in your words – here I present five things you can do today.

How to writeClare LynchNovember 4, 2021music, rhythm, Nouns, adjectives Comments

What do proofreaders do?

As a proofreader, how far can you go when editing someone else’s work?

EditorClare LynchOctober 21, 2021proofreadingComment

Six ways your schoolteachers sabotaged your business writing

Your colleagues and clients are busy people with a hundred different demands on their time. And unlike your teachers they aren’t paid to read your stuff.

How to writeClare LynchOctober 7, 2021business school Comments

Sentence Surgery: Remember Your Reader

Make sure you don’t lose sight of who you are writing for.

How to writeClare LynchSeptember 23, 2021Sentences Comments

Sentence Surgery: Bad Repetition

Bad repetition often occurs when the writer is struggling to get their message across.

How not to writeClare LynchSeptember 9, 2021repetitionComment

Imply or infer?

Careful readers and writers will always observe the difference between infer and imply.

Clare LynchAugust 26, 2021confusing, words Comment

How to punctuate bullet points

How do you use bullet points effectively in business writing? Find out!

Grammar and punctuationClare LynchAugust 5, 2021bullet points, punctuation Comments

Warren Buffett's No. 1 Writing Tip

Ever wondered where we got the name ‘Doris & Bertie’ from?

How to writeClare LynchJuly 22, 2021writing, Business writing tipsComment

Less or fewer?

This is a grammar issue that many grammar fiends get very, very cross about.

Confused wordsClare LynchJuly 9, 2021confusingComment

What's an uncountable noun?

I want to look at a feature of English that international speakers of English always have trouble with – uncountable nouns.

How not to write, How to writeClare LynchJune 24, 2021Nouns, uncountable Comments

Ditch these 3 words from your emails!

Here are 3 words I think could be sending the wrong message when used in emails.

How not to writeClare LynchJune 10, 2021emails, english, polite Comments

Are you an imposter when speaking or writing in English?

The challenges of writing in English when it’s not your first language.

Assume or presume?

Is someone making an assumption, or a presumption? Learn the difference today!

Confused wordsClare LynchMay 27, 2021confusing, words Comments

Mitigate or militate?

Do you ever use the phrase ‘mitigate against’? If you do, you’re using the wrong word!

Spelling, Confused wordsClare LynchApril 29, 2021 Comment

Flout or flaunt?

Is someone flouting or flaunting? There is a really easy way to know which word to use!

Spelling, VideosClare LynchApril 22, 2021Comment