What has photography got to do with writing?
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Intentional repetition can be a powerful rhetorical tool.
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I’m pretty sure you’re worrying too much about grammar. And by too much, I mean at the expense of other, more important things.
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Phase or faze? These two words sound the same but they have very different meanings.
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In today’s video - I want to talk about the best out of office reply I’ve ever read.
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Clare Lynch talks to author Elisabeth Spencer to find out what makes for a good memoir, and how to write one.
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What’s the difference between compare or compared to, and compare or compared with?
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How do you go from a blank page to producing a powerful piece of business writing?
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How to sell yourself and not sound arrogant: my three tips for overcoming the ick factor and beating writer’s block.
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‘May be’ as two words or ‘maybe’ as one word. Which to use and when?
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As a proofreader one of the big things you will be expected to catch are spelling errors. Does this mean you have to be a perfect speller? Of course not!
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My students often ask me if they need a degree to build a career out of working with words. Here’s what I tell them.
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They’re really easy to confuse - and not just because they sound similar, but because they both have negative connotations. Here’s how to remember the difference.
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Here’s a pair of words I often see confused. Sheer with two e’s, and shear with an a. So what’s the difference, and how can you remember to always use the right one?
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As a business writer, you may want to impress and persuade your reader. But here’s a much more powerful way to think of your purpose next time you sit down to write.
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Torturous and tortuous are easily confused. Here’s how to always pick the right one.
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Writing headlines is a vital skill for any business writer.
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A great case study gives prospective clients a real insight into the benefits of your product or service and an idea of what it’s like to work with you.
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Do you ever get stuck for inspiration? If so, take a tip from professional copywriters: start building a swipe file.
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The best writing is clear and simple.
But you might be thinking ‘If I make my writing simple, won't people think I'm stupid?’