We often talk on this blog about how having real people tell their stories can be a great way of getting a message across.
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Here’s how McKinsey's women’s networking group describes itself.
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The phrase “advise and revert” is not standard English.
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Can you spot what's wrong with this sentence?
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This online tool challenges you to describe an idea using only the most common 1,000 words in English.
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Investors, it’s been claimed, are out of love with Apple.
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I doubt anyone’s really going to misinterpret it, but LG invited me to be smart.
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We spotted this van outside a building site across the road from Doris and Bertie towers.
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On finishing a delicious Doris and Bertie power lunch from itsu yesterday, I was confronted with this image.
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If you can bear to, take a look at the following paragraph. It's from a PhD submitted to the University of Cambridge in 2000.
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The autumn 2012 issue of British Telecom’s TechKnow plopped through my letter box yesterday.
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The copywriter entrusted with this ad from Bombay Sapphire clearly wasn’t feeling “infused with imagination” on the day she dredged up from her psyche this sorry piece of work.
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Nigel’s letter thoroughly delighted her – and we can see why.
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But every summer we had a problem. The markets slept.
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Here’s how we think lean principles apply to writing.
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Wouldn’t it be great to get professional feedback on every document you write?
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Today we have an example of how not to write an apology.
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Apparently, 34 people have already applied for the chance to “define key taxonomy and contextual in-line journey content across all key touch points of the customer lifecycle”.
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Yesterday, the retailer JJB Sports went into administration after it failed to secure a buyer.
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Lord Denning, one of the most celebrated judges of the twentieth century, was renowned for his way with words.
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