Good Copy, Bad Copy — Doris and Bertie Ltd

A little bit of one-to-one writing coaching can transform a person’s way with words - not to mention their confidence at work.

PopularClare LynchFebruary 17, 2022coachingComment

Apostrophe rule: 100s or 100's?

Let me restate my rule number one for apostrophes: never, ever add ’s to the end of a word just to make it plural.

The best out-of-office reply ever!

In today’s video - I want to talk about the best out of office reply I’ve ever read.

How to write, PopularClare LynchMarch 18, 2021Comment

How to sell yourself and not sound arrogant

How to sell yourself and not sound arrogant: my three tips for overcoming the ick factor and beating writer’s block.

My students often ask me if they need a degree to build a career out of working with words. Here’s what I tell them.

This writing coaching work has led me to the conclusion that a poorly constructed report is rarely the sole fault of one particular writer.

"In order to" – meaning, use and abuse

Here’s a really quick tip to make your writing more succinct: ditch the phrase 'in order to'.

Writing an email? Why you need to SCRAP it!

Writing an email and not sure where to start?

Is it normal to write so slowly? How can I write more quickly?

So. You’ve got to write a long, detailed report, containing lots of complex ideas. Where do you start?

Expressing yourself clearly in a foreign language is hard enough, but how about expressing yourself clearly while also not offending anyone